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Clinique is shifting its marketing strategy with a creator-led campaign that leverages athletes,...
Read MoreBeauty brand Evereden is experimenting with a new creator partnership model by giving equity to Gen...
Read MoreEvery Man Jack is planning a major 2026 refresh to stand out in the rapidly growing and competitive...
Read MoreTikTok Shop is pushing into high-value luxury resale as social commerce accelerates and younger...
Marimekko launched its first mobile app to deepen loyalty by prioritizing culture, archives, and...
Apparel sales showed unexpected strength in 2025 despite tariffs, higher prices, and consumer...
In 2025, the beauty industry entered a new chapter, driven by bold deals, rapid channel shifts, and...
TikTok Shop is tightening its control over fulfillment by changing how sellers access USPS...
Aritzia’s mobile app is emerging as a central pillar of its digital strategy as brands lose...
YSE Beauty is scaling rapidly after securing new growth capital to expand retail and ecommerce...
Skims leveraged social commerce to capture holiday shoppers on TikTok. Here's what you need to...
Mango is deepening its use of AI to strengthen quality control, standardize lab testing and improve...
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
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