TikTok reached Amazon-scale in 2yrs
May 29, 2025
TikTok Shop is reshaping global beauty ecommerce by blending content, creators, and seamless...
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Are Athletes the New Beauty Influencers? Clinique Thinks So
Clinique is shifting its marketing strategy with a creator-led campaign that leverages athletes,...
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How Evereden Is Partnering With Gen Alpha Creators Through Equity Deals
Beauty brand Evereden is experimenting with a new creator partnership model by giving equity to Gen...
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Every Man Jack Strategy: Competing in the Growing Men’s Personal Care Market
Every Man Jack is planning a major 2026 refresh to stand out in the rapidly growing and competitive...
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eCommerce News (13)
Warby Parker's profit & tariff strategy
May 29, 2025
Warby Parker reported its first profitable quarter since going public, driven by revenue growth and...
Founder-led marketing
May 29, 2025
Karan Dang, co-founder of DANG, explains that Gen Z and Gen Alpha prefer founder-led marketing over...
Shopify's tariff-related features
May 29, 2025
Shopify's Q1 2025 performance highlights its consistent revenue and GMV growth streak, bolstered by...
Tariffs & TikTok Shop
May 15, 2025
Online sales grew in April as consumers aimed to get ahead of tariffs, NRF says April’s ecommerce...
This DTC cleaning brand is now at Target
May 1, 2025
Branch Basics is entering mass retail for the first time with a major Target rollout, featuring a...
A Comprehensive Guide to Deal Origination: Strategies and Processes
Apr 9, 2025
Deal origination is the process of sourcing and identifying potential investment opportunities. It...
Top 10 fragrances on TikTok Shop
Apr 3, 2025
TikTok Shop is quickly becoming a powerful sales channel for fragrance brands. Charm.io data...
The Top 15 TikTok Shops In The Beauty Industry
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
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