TikTok Shop is gaining credibility with major brands as its social commerce share and sales volume...
Read MoreTikTok Shop’s U.S. footwear sales were led by Crocs, Hey Dude, and QVC, which together generated...
Read MorePortland Leather Goods used an aggressive affiliate push on TikTok Shop to turn a quiet launch into...
Read MoreBeyoncé’s move into haircare with Cécred, launched in 2024, is more than a celebrity brand moment....
Small retailers are entering the holiday season under tariff pressure that is shrinking margins,...
Fashion brands are rolling out new mobile apps in 2025 even as overall app installs decline....
Skims is accelerating its shift toward global retail expansion after securing major new funding....
TikTok Shop is shifting away from its bargain-bin image as average prices rise across major...
PRIME by Logan Paul & KSI is more than a social media sensation, it’s a case study in how digital...
OAM Skin, short for “On A Mission”, is Ciara’s vision of what modern skincare should look like:...
The Outset, co-founded by Scarlett Johansson, takes a refreshingly simple approach in a skincare...
Launched in 2021, About-Face Beauty isn’t your typical celebrity makeup brand. Backed by Halsey,...
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