POV Beauty raised $15 million, which will go toward supporting its Sephora and TikTok Shop...
Read MoreNot every brand that performs well online is ready for retail distribution. As more DTC brands...
Read MoreAdvanced TikTok creator analytics help brands move beyond surface-level engagement and understand...
Read MoreSol de Janeiro’s social playbook shows how beauty brands are adapting to a fragmented content...
Dry shampoo brand, Batiste moved unusually fast to turn a creator’s viral TikTok into a...
Dupe fragrances have moved from a niche DTC trend to a major retail and cultural force, driven by...
Gen Z is reshaping spending by cutting back on everyday essentials to fund premium purchases in...
Sally Beauty has officially launched on TikTok Shop, expanding its social commerce presence as part...
Clinique is shifting its marketing strategy with a creator-led campaign that leverages athletes,...
Beauty brand Evereden is experimenting with a new creator partnership model by giving equity to Gen...
Every Man Jack is planning a major 2026 refresh to stand out in the rapidly growing and competitive...
Niche fragrance brand Matiere Premiere is scaling rapidly as the luxury perfume market expands....
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
Read The Report
Join the top companies around the world that are using Charm to close deals.
