How Analyzing TikTok Shop Sales Data Helps Retailers Build Better Product Assortments
Sales data is one of the clearest signals retailers can use to refine their product assortment...
Get news and insights on the DTC ecommerce landscape straight to your inbox.
Elf Beauty is entering haircare with a six-product line priced at $10 or below, using TikTok Shop...
Read MoreEarly 2026 is already separating durable DTC leaders from short-term viral breakouts, and the...
Read MoreTikTok Shop is no longer just an experimental sales channel for beauty brands. In 2025, it has...
Read MoreSales data is one of the clearest signals retailers can use to refine their product assortment...
Retail has always moved quickly, but TikTok Shop shows just how fast consumer behavior can change...
Department stores used to be retail’s main event, but today, shoppers aren’t walking in like they...
Whether you’re launching your TikTok Shop or scaling it, success depends on knowing which products,...
Investors often find themselves chasing brands that have already gained mainstream awareness, where...
Sales teams often waste valuable hours chasing leads that will never convert. Outdated contact...
Retailers are losing sales due to slow, instinct-driven merchandising decisions. Charm fixes that...
Feel Goods secured funding by leveraging viral content, a strong subscriber base, and distinctive...
Gap Inc. is entering the beauty and personal care market through Old Navy, aiming to diversify its...
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
Read The Report
Join the top companies around the world that are using Charm to close deals.