This DTC cleaning brand is now at Target
May 1, 2025
Branch Basics is entering mass retail for the first time with a major Target rollout, featuring a...
The Charm Team
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- eCommerce News
Are Athletes the New Beauty Influencers? Clinique Thinks So
Clinique is shifting its marketing strategy with a creator-led campaign that leverages athletes,...
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How Evereden Is Partnering With Gen Alpha Creators Through Equity Deals
Beauty brand Evereden is experimenting with a new creator partnership model by giving equity to Gen...
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Every Man Jack Strategy: Competing in the Growing Men’s Personal Care Market
Every Man Jack is planning a major 2026 refresh to stand out in the rapidly growing and competitive...
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US Haircare Sales Surge: Key Insights Behind the Growth
Apr 30, 2025
Haircare sales in the US have seen a major jump over the past year, showing just how strong the...
Top TikTok Makeup Products and the Creators Behind Their Sales Boom
Apr 30, 2025
TikTok isn't just setting beauty trends—it's driving real revenue. In 2024, the top TikTok makeup...
TikTok Shop Makeup: What Top-Selling Brands in the US Reveal About 2024 Beauty Trends
Apr 30, 2025
TikTok Shop makeup sales in the US have painted a vivid picture of what today’s consumers crave—and...
Makeup Sales in the US: Growth Trends and Insights from Q4 2024 Surge
Apr 29, 2025
If you're watching the beauty industry, you can’t ignore the momentum building behind makeup sales...
Top Skincare Ingredients: What TikTok Shop Data Tells Us About Product Formulation Trends
Apr 29, 2025
When it comes to building the perfect product lineup, understanding the top skincare ingredients...
Beauty Products Discount Trends: What Charm.io Data Really Shows
Apr 29, 2025
Over the past nine months, discounting has played a massive role in how beauty products are priced,...
US Digital Ad Spend Beauty Brands: Ad Budgets Rise Faster Than Sales in 2024
Apr 29, 2025
In 2024, US digital ad spend by beauty brands saw a dramatic surge in investment, an indicator of...
Top Beauty Creators Are Redefining Ecommerce on TikTok
Apr 29, 2025
In the fast-moving world of social commerce, top beauty creators aren’t just influencers—they’re...
The Top 15 TikTok Shops In The Beauty Industry
Get an in-depth analysis of the top beauty TikTok shops by revenue generated.
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