TikTok Shop’s U.S. footwear sales were led by Crocs, Hey Dude, and QVC, which together generated nearly $100 million in shoe sales from April 2025 to March 2026. Here's what you need to know:
The top 10 U.S. TikTok Shop shoe performers reached $163.7 million in total revenue, according to Charm.io.
Crocs ranked No. 1 on U.S. TikTok Shop footwear with $52.4 million in revenue, and CEO Andrew Rees said the company expects “significant future growth” in social commerce in 2026.
Hey Dude, also owned by Crocs Inc., ranked No. 2 with $32.5 million, bringing Crocs and Hey Dude’s combined TikTok Shop footwear revenue to $84.9 million.
QVC ranked No. 3 with $14.1 million in shoe sales alone and was the fastest-growing TikTok Shop shoe store, up 1,646.96% from $808,921 in the prior 12-month period.
The rest of the top 10 included Dream Pairs at $14.0 million, Shoebacca at $13.0 million, Project Cloud Shoes at $9.3 million, Evellyhootd US and Evan Sneakers at $8.0 million each, Nortiv 8 at $6.9 million, and Cushionaire at $5.2 million.
Get Charm’s DTC and TikTok Shop data on the top-performing shoe brands below.
Crocs is a footwear brand known for casual clogs, sandals and other comfortable everyday shoes for adults and kids.
The data below represents U.S. TikTok Shop sales data for Crocs from January 2026 through March 2026.
Total Revenue: $14.0M
Total Item Sold: 379.3K
Total Video Views: 602.4M Top Product: Crocs Women's Miami Toe Loop Summer Sandals ($1.2M)
HeyDude is a casual footwear brand offering lightweight, comfortable shoes for men, women and kids, with styles designed for everyday wear.
Charm Growth Score: 72.43
Charm Success Score: 95.29
Fastest-Growing Channel: Facebook
The data below represents U.S. TikTok Shop sales data for HeyDude from January 2026 through March 2026.
Total Revenue: $9.9M
Total Item Sold: 206.6K
Total Video Views: 354.2M
Top Product: Hey Dude Wendy Metallic Sparkle Slip on Shoes ($1.0M)
QVC is a multi-category shopping platform offering products across fashion, beauty, electronics, home, footwear and more through its website and live shopping formats.
The data below represents U.S. TikTok Shop shoe sales data for QVC from January 2026 through March 2026.
Total Revenue: $6.6M
Total Item Sold: 115.8K
Total Video Views: 197.6M
Top Product: White Mountain Footbeds Sandals - Hayleigh ($604.7K)
Everyone talks about trends in ecommerce, but by the time most people notice them, the opportunity is already gone.
Charm’s Trend Watch is a monthly webinar series designed to uncover the signals behind fast-growing DTC brands, viral TikTok Shop products, and emerging ecommerce trends before they peak.
Using data from millions of ecommerce brands and TikTok Shops, each session highlights the brands, products, and market shifts shaping where commerce is headed next.
Next week's webinar, on May 6th, will focus on the health category. We will dive into top vitamins, minerals, and supplements gaining traction on TikTok Shop, and outline the signals retailers, investors, and brands should watch now.
Want more ecommerce insights like these? Book a demo with Charm today.